Mindless online shopping is over, and BetterAlt is embracing the future with its participation in TikTok Shop’s Super Brand Day. This eight-hour livestream event will offer viewers an engaging shopping experience.
The event will feature celebrity guests from the fitness world who will highlight BetterAlt’s products, which merge ancient Ayurvedic practices with modern science. “We are focused on bringing Ayurvedic wisdom to today’s fast-paced lifestyles through products that genuinely improve wellness,” says Akash Shah, co-founder of BetterAlt.
The brand offers a range of products tailored to address various wellness needs, featuring a Shilajit range of products for energy, strength, and stamina. Key offerings include caffeine-free energy drinks infused with Shilajit and Shilajit honey sticks, among many others. “We are excited to showcase our products during this event. For instance, our Shilajit-based items provide benefits rooted in Ayurveda’s 400-plus functional nutrients,” Shah adds.
The live stream will allow viewers to explore these products while enjoying special discounts and offers. “TikTok Shop’s Super Brand Day is an ideal platform for us to connect with a wider audience through interactive shopping experiences,” chimes Akash Dhoot, co-founder of BetterAlt.
Celebrity Guests Take Center Stage
The livestream will feature an exciting lineup of celebrity guests, including World Wrestling Entertainment (WWE) superstar Natalie Eva Marie, fitness influencer Judit Moreno, and TikTok Live stars Stormi Steele and Cassandra Bankson.
Each guest will feature specific products, offering viewers insight into how these items can fit into their wellness routines. “We are thrilled to collaborate with such well-known figures who share our passion for health and wellness,” Dhoot shares.
Natalie will promote caffeine-free energy with the BetterAlt Honey Sticks, while Judit will focus on the full Shilajit range. Stormi Steele will dial in and present her collaboration box with BetterAlt and Ashwagandha Honey Sticks, a product specifically curated for TikTok Shop’s Super Brand Day.
These partnerships reflect the brand’s efforts to expand its reach and engage new audiences through relatable and trusted voices in the fitness and wellness space. “Collaborating with these influencers inspires viewers to explore how our products can support their personal goals,” Shah says.
Tune In to the Livestream
The eight-hour livestream on TikTok Shop’s Super Brand Day promises to be a major event for BetterAlt fans and newcomers. The event will showcase the brand’s product range, offering exclusive deals and interactive shopping opportunities. “We encourage everyone to join us for this livestream to experience firsthand how our products can enhance their wellness journey,” Dhoot says.
Viewers can look forward to engaging sessions where celebrity guests share their personal experiences with its products and offer practical advice on incorporating them into daily routines. The livestream will be hosted exclusively on TikTok Shop, where participants can interact by asking questions or sharing their own wellness stories in real-time.
Join the BetterAlt Wellness Movement
BetterAlt’s participation in TikTok Shop’s Super Brand Day marks a step in its mission to bring Ayurvedic solutions into mainstream wellness conversations. During this special event, the brand invites everyone interested in health and self-improvement to join its growing community.
“BetterAlt is a movement toward healthier living that we are excited for you to be part of,” asserts Shah. Through the livestream, participants can take their first steps toward improving their overall well-being with support from thoughtfully crafted products.